Native Instruments, in partnership with Tems’ Leading Vibe Initiative (LVI), has unveiled a compelling short film titled 72 Hours in Lagos, spotlighting the vibrant energy and creative spirit of one of Africa’s most influential music capitals. The documentary captures the journey of three emerging producers and artists — Saszy Afroshii, TinyBraz, and Gbots — as they participate in the inaugural edition of the Leading Vibe Initiative, founded by GRAMMY Award-winning artist and NI Artist Board member Tems.
The initiative aims to empower, mentor, and elevate young women in music, providing access to training, mentorship, and industry-leading tools through Native Instruments’ hardware and software. In a global industry where women represent less than 3% of music producers, 72 Hours in Lagos offers a rare and honest glimpse into the determination, creativity, and resilience required to break barriers in a male-dominated space.
Reflecting on the film’s message, Tems shares: “I’m from Lagos originally, it’s a vibrant city that creates a different type of motivation. It’s authentic and unique to itself — that’s what shaped me. LVI is an initiative to create space for women in all categories and aspects, with the goal to redefine how women see themselves and how others see women in music. Learning how to produce helped me solidify my sound. The music became more genuine, more true to me, and more distinctive.”
Produced in collaboration with Tems’ Leading Vibe Initiative, the documentary continues her mission to spotlight and support female producers across Africa, beginning in Lagos. Through the voices of Saszy Afroshii, TinyBraz, and Gbots, 72 Hours in Lagos captures the essence of Lagos’ relentless drive — showcasing how mentorship, collaboration, and access to professional tools can open new creative doors and help redefine the sound of the next generation.
The featured producers:
Saszy Afroshii:
An accomplished producer who has worked with artists like Wizkid and Tems, who recounts navigating male-dominated studio sessions and the importance of female artists supporting one another.
TinyBraz:
A singer-songwriter and producer who found her authentic voice after pushing back against industry pressure to conform, building a creative sanctuary and a new life for herself through her music.
Gbots:
A multi-instrumentalist and producer who, feeling like an outlier, founded the “We Are Producers” community to create a safe and collaborative space for other female creators to thrive.
About Tems
Tems is the dynamic songstress + producer that is bringing a new energy to the Nigerian and global music scene. Her 2019 single “Try Me” propelled her into conversations around the world, and has remained prolific — releasing “These Days,” a moody reflection of the times as well as wide-ranging features; she has appeared on the remix of Khalid & Disclosure’s track “Know Your Worth,” duetted with Odunsi (The Engine), and collaborated with WizKid on his standout track “Essence.” Looking to the future, a recent winner of 2025’s “Best Global Music Album” Tems is one of Nigeria’s most impactful rising talents.
About The Leading Vibe Initiative
The Leading Vibe Initiative is a groundbreaking platform founded by GRAMMY® Award-winning artist Tems to support, connect and amplify women in music across Africa. Born from Tems’ journey as a self-taught artist with a focus on driving change, the initiative offers training, mentorship, industry access, and community for women in music in Africa, while aiming to expand its reach in future editions. With a mission to close the gender gap in the music industry, the Leading Vibe Initiative builds pathways for women to rise.
About Native Instruments
For more than 25 years, Native Instruments has been at the center of musical innovation. The company has created communities, pushed technological boundaries, and opened new creative horizons for enthusiasts and professionals alike. Today, driven by their mission to make music creation more inclusive and accessible, the company’s hardware, software across Native Instruments, iZotope and Plugin Alliance brands, provide fully-integrated solutions for musicians, producers, and DJs of all genres and levels of experience.
